Publications: Antony Upward



  1.     Upward, A. et. al. (Forthcoming), Flourishing Business Model Innovation (Working Title).  (See this presentation for details of this project)

Book Chapters

  1. Upward, A., & Davies, S. N. (2019). Strategy Design for Flourishing: A Robust Method. In T. Wunder (Ed.), Rethinking Strategic Management: Sustainable Strategizing for Positive Impact (pp. 149–175, Chapter 8). Springer International Publishing. DOI: 10.1007/978-3-030-06014-5_8, download manuscript:

Refereed Journal Articles

  1. Hoveskog, M., Halila, F., Mattsson, M., Upward, A., & Karlsson, N. (2017). Education for Sustainable Development: Business Modelling for Flourishing. Journal of Cleaner Production, doi 10.1016/j.jclepro.2017.04.112

  2. -This paper was part of the special issue “Education for Sustainable Development” and features the Flourishing Business Canvas as the tools used for the business modelling aspect of this research.

  3. Kurucz, E. C., Colbert, B. A., Lüdeke-Freund, F., Upward, A., & Willard, B. (2016). Relational Leadership for Strategic Sustainability: Practices and Capabilities to Advance the Design and Assessment of Sustainable Business Models. Journal of Cleaner Production, 140(1), 189-204. doi: 10.1016/j.jclepro.2016.03.087

  4. -This paper is part of the special issue “Systematic Leadership Towards Strategic Sustainability”.  Dr. Bob Willard and Antony Upward were personally invited to submit an article by the guest editors Göran Broman, Karl-Henrik Robèrt, George Basile, Terrence Collins, Rupert Baumgartner and Tobias Larsson

  5. Elkington, R., & Upward, A. (2016). Leadership as enabling function for flourishing by design. Journal of Global Responsibility, 7(1). doi:10.1108/JGR-01-2016-0002

  6. Upward, A., & Jones, P. H. (2016). An Ontology for Strongly Sustainable Business Models: Defining an Enterprise Framework Compatible with Natural and Social Science. Organization & Environment, 29(1), 97–123. doi: 10.1177/1086026615592933

  7. -This paper is part of the special issue “Business Models for Sustainability: Entrepreneurship, Innovation and Transformation”.  It was submitted at the personal invitation of guest editors Prof. Dr. Stefan Schaltegger, Prof. Dr. Erik Hansen and Dr. Florian Lüdeke-Freund (Leuphana University Centre for Sustainability Management).

Refereed Conference Proceedings

  1.     Jones, P. H., & Upward, A. (2014). Caring for the future: The systemic design of flourishing enterprises. The Third Symposium of Relating Systems Thinking and Design (RSD3), Oslo, Norway. , 3(1) 1-8.

  2.     Wiengarten, F., Pagell, M., Humphreys, P., Upward, A., & Lo, C. (2013). Causes and performance outcomes of health and safety incidences. 24th Annual Conference of the Production and Operations Management Society "Integrating Practice in POM Research and Teaching" (POMS 2013), Denver, Colorado.


  1.     Upward, A., McDougall, J., & Hoeller, N. (2012). Book review - The Nature of Business: Redesigning for Resilience by Giles Hutchins. Zygote Quarterly, 3, 54-71, from


  1.     The Natural Step Canada, Willard, B., Upward, A., Leung, P., & Park, C. (2013). Towards a Gold-standard Benchmark for a Truly Sustainable Business: Working Draft of Science-based KPIs and Goals. Ottawa, Ontario, Canada: The Natural Step Canada.

Other Articles and Papers

  1.     Upward, A. (2014), Renewing renewal. Renew Canada, May / June, 30-34.

  2.     Hoeller, N., Goel, A., Freixas, C., Anway, R., Upward, A., Salustri, F., . . . Miteva, K. (2013, Fall). Proposal: Developing a Common Ground for Learning from Nature. Zygote Quarterly,7, 134-144. Retrieved from

  3.     Upward, A. (2012). Strongly Sustainable Business Models: A Personal Perspective on a New Field of Practice and Research. Retrieved 7/27/2012, 2012, from  

  4. -Other blog posts in this series can be found here.

  5.     Upward, A. (2011). How Firms Will React to Limits on Bio-Physical Flows: An Exploration of Possibilities. Unpublished manuscript. (download)

  6.     Upward, A. (2010). Towards a Definition of Organizational Sustainability: An Exploration of the Reporting of Organizational Performance for Sustainability Outcomes. Unpublished manuscript. (download)

  7.     Upward, A. (2010). Book Review: "Branded!" by Michael E. Conroy, 2007. Unpublished manuscript. (download)

Other Professional Conference Activities

Presented at:

  1.     Upward, A. (2017). The Necessary Quest for the Normative in Business Modelling. Presented at the 2nd International Conference on New Business Models (NBM2), Graz University, Austria, June 19-21. Retrieved from

  2.     Upward, A., Weisfeld, H. (2016).  Designing Flourishing Business Models, World Ethical Apparel Roundtable (WEAR 2016), Toronto, Ontario, November 1-2

  3.     Upward, A., Davies, S. (2014).  Designing Flourishing Business Models, Flourishing and Prosperous Business: The 3rd conference of the Global Forum for Business as Agent for World Benefit, Fowler Center for Sustainable Value, Weatherhead School of Business, Case Western Reserve University, Oct 14

  4.     Upward, A. (2010). MESH 2010 – Canada’s Web Conference, Toronto, May 18 The How (and Why) of Data Warehousing 101 (or Eight Steps to Data Warehousing Heaven) (download)

  5.     Upward, A. (2005).  SAP Telecommunications Info-Days Miami March 16-19 SimplyFI – Taking Telco Finance to the Next Level

  6.     Upward, A. (2003). Telemanagement World Dallas November 11 Customer and Product Profitability Metrics…Are They Possible in a Telco?

  7.     Upward (2003). A. SAP Telecommunications Info-Days Berlin October 28-29 Bell Canada Enterprise Buyer Professional Implementation

Working Papers

  1.     See the Edward James Consulting Ltd. Documents and Downloads page and SlideShare page.


  1.     See Antony Upward’s Refworks Bibliographic Database.

Life-Time Summary
  1. -(1 in development)


4 (1 in development)







Book Chapters

Refereed Journal Article

Refereed Conference Proceedings



Other Articles and Papers

Other Conference Activities